Alfred Manasseh, COO & Co-Founder of Shaffra
AI is revolutionising how governments serve their people, and in the Middle East, nowhere is this more evident than in the UAE. With AI expected to contribute nearly 14% of the UAE’s GDP by 2030, the government has adopted a proactive, strategic blueprint for integration, building dedicated platforms and mechanisms designed to capture AI’s full potential. As one of the first nations in the region to embrace AI, the UAE has strategically embedded its use across public services, from legal systems to urban planning, to build a data-driven, immersive, and future-ready government that transforms citizen experiences.
Today, we have Alfred Manasseh, COO & Co-Founder of Shaffra, who will dive into the key ways the UAE government is putting AI to work across its public service ecosystem.
1. 24/7 Virtual Assistants for Public Queries
These intelligent bots use natural language processing and machine learning to answer questions, guide users through applications, and provide real-time updates. From digital avatars that greet visitors on official portals to chatbots integrated across service websites, this approach reduces wait times and relieves pressure on human agents. Citizens benefit from faster, more consistent support, while government teams can focus on complex, high-value issues. These tools are already operational across various ministries, streamlining workflows and elevating the standard of public interaction.
2. Metaverse Government Offices
The Ministry of Economy has launched a full-scale virtual replica of its Abu Dhabi headquarters, accessible to anyone, anywhere. Visitors can enter using a virtual ticket, attend meetings, network through avatars, and even sign legally binding agreements. Audio-enabled customer service agents offer a more immersive experience than traditional web portals. This initiative goes beyond novelty; it ensures accessibility, convenience, and round-the-clock support. As global business becomes more borderless, the UAE’s metaverse office signals a bold step toward future-ready governance.
3. AI in Urban Planning and Infrastructure
Dubai Municipality is using AI-enhanced Building Information Modelling (BIM) and geographic data analytics to optimise land usage and improve urban infrastructure. These tools help planners design eco-efficient buildings, align with green goals, and reduce resource consumption. With AI, design time is projected to drop by 40%, and resource efficiency may improve by 35%. This smart integration allows cities to grow sustainably, keeping pace with rapid urbanisation without compromising on quality or aesthetics. The UAE’s approach is becoming a blueprint for AI-driven development worldwide.
4. Smart Service Delivery via Predictive Analytics
Initiatives by the Digital Dubai Authority have set the foundation for high-quality data governance and AI deployment. AI systems sift through massive data sets to forecast service demand, detect patterns, and make proactive decisions. This results in smarter resource allocation and more personalised citizen services. Whether predicting traffic congestion, public health needs, or social support requirements, AI enables public institutions to move from reactive to anticipatory service delivery, building citizen trust and satisfaction through reliable, timely interventions.
5. Automating Licensing and Legal Services
The Legislative Intelligence Office maps national legislation, integrates it with real-time economic data and court rulings, and suggests amendments accordingly. This could cut legislative drafting time by up to 70%. Additionally, the UAE is rolling out AI legal advisors and bots that guide citizens through family law and other legal processes. The country is also benchmarking against global standards by linking to international policy research centres. These tools are helping the government stay agile, ensure legal consistency, and improve public access to justice.
6. AI-Powered Virtual Employees Supporting Citizens
'Aisha' is a generative AI assistant deployed by the Ministry of Justice to offer legal advice, draft applications, and answer court-related queries using an extensive legal database. Stationed in courts, Aisha interacts with both the public and legal professionals. Aisha can also write requests, generate audio and visual content, and provide case-based advice informed by millions of historical cases, far beyond the experience of any individual legal practitioner.
Companies like Shaffra deploy AI employees to handle repetitive tasks such as data entry, reporting, and customer queries, freeing up human teams for strategic, high-impact work. Some clients report up to a 40% increase in output and improved employee satisfaction.
By embedding AI into its very core, the UAE government isn’t just adopting technology; it is reimagining governance. The country stands as a regional leader in digital public services, setting benchmarks in efficiency, innovation, and citizen satisfaction.
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