Sony Honda Mobility Proudly Announces Collaboration With Microsoft and EPIC Games for CES 2024
Explore innovation as Sony Honda Mobility joins forces with Microsoft and EPIC Games at CES 2024. Witness groundbreaking collaborations shaping the near future.
Sony Honda Mobility Inc. (SHM) has set up a booth at CES® 2024 in Las Vegas, Nevada, USA, commencing on Tuesday, January 9, 2024 (local time). Preceding the public opening of CES®, SHM's press conference took place on Monday, January 8, with Representative Director, President, and COO Izumi Kawanishi taking centre stage. During this conference, SHM unveiled a significant collaboration with Microsoft Corporation (Head Office: Redmond, Washington, USA; Chairman and Chief Executive Officer: Satya Nadella) aimed at developing a personal agent for mobility. Here is a summary of the key points from this collaboration announcement:
1. SHM's objective is to revolutionize the way people move, transforming mobility into an interactive and expressive experience that redefines the connection between individuals and their means of transportation, ultimately enhancing the "emotional experience."
2. SHM has entered into a partnership with Microsoft to create a conversational personal agent, utilizing Microsoft Azure OpenAI Service. The integration of AI is pivotal to achieving their goal of redefining the relationship between people and mobility, thereby enhancing the emotional user experience. Microsoft is a crucial collaborator in providing the conversational personal agent, and SHM expresses delight in working with them to bring their vision to life.
Furthermore, at CES® 2024, SHM showcased a cutting-edge user experience developed in collaboration with Epic Games' Unreal Engine, building on the partnership announced at CES® 2023. The highlights of this presentation include:
1. Following the 2023 announcement of the collaboration with Epic Games, SHM provided an update on the progress made in developing new value for mobility services and entertainment.
2. SHM introduced an Advanced Driver Assistance Systems (ADAS) simulator utilizing virtual spaces to craft innovative user experiences in mobility.
3. This simulator replicates external environmental conditions such as information about other vehicles, pedestrians, terrain, and weather. Augmented Reality (AR) is incorporated to create an immersive experience while enhancing safety.
4. SHM offers a visually striking 3D map overlaying extensive metadata from the internet. This map data contributes to expanding possibilities within the development of gaming and entertainment features.
5. To realize these features through the integration of sensing and vehicle data, SHM leverages the powerful gaming engine, Unreal Engine 5. They are utilizing the latest version, Unreal Engine 5.3, and are committed to implementing updates for the latest advancements in Unreal Engine technology.
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