e& Invests in Aduna - Becomes Equity Partner in MENA & Europe

Aduna, a pioneering joint venture between top telecom operators and Ericsson, has officially brought global technology conglomerate e& on board as an equity partner.

The announcement was made by e& Group CEO Hatem Dowidar at the Mobile World Congress 2025 in Barcelona. This strategic alliance grants e& the ability to integrate its network Application Programming Interfaces (APIs) into Aduna’s expanding international platform, which spans regions including the Middle East, Asia, Africa, and Central and Eastern Europe.

Expanding Reach in Emerging Markets

With its operations extending across 20 countries, e&’s entry into Aduna is set to bolster the platform’s presence in emerging markets. The collaboration is expected to accelerate the adoption of standardised network APIs, granting developers access to advanced network functionalities. These enhancements will drive improvements in service quality, security measures, fraud prevention, and monetisation capabilities.

Harrison Lung, Group Chief Strategy Officer at e&, stated: “Joining Aduna as an equity partner allows us to empower developers and enterprises to innovate and scale. Through collaboration with Ericsson and global telecom operators, we aim to unlock new growth opportunities and accelerate digital transformation across all our markets.”

Aduna CEO Welcomes e&’s Participation

Anthony Bartolo, CEO of Aduna, expressed enthusiasm about e&’s involvement, emphasizing its strong foothold across Asia, Europe, and Africa. He highlighted that e&’s participation will play a key role in advancing Aduna’s objective of creating a unified global network API ecosystem.

Aduna’s Role in the API Landscape

Aduna facilitates network API solutions for developer platforms, serving hyperscalers, communication service providers, and software vendors. The platform utilises Camara APIs, an open-source framework developed in collaboration with the GSMA and Linux Foundation.

Since its launch in September 2024, Aduna has established partnerships with major telecom giants, including AT&T, Vodafone, and Deutsche Telekom. The deal with e& is anticipated to be finalized later this year, pending regulatory approvals.