DLD Urges Emiratis to Join Dubai Real Estate Broker Program

The Dubai Land Department (DLD) has announced that Emirati nationals can now enrol in the ‘Dubai Real Estate Broker Programme’ through a dedicated registration portal on its official website. This announcement comes in response to the high level of interest the initiative has received since its launch. The programme serves as a strategic platform aimed at boosting Emirati participation in Dubai’s thriving real estate sector.

Call for Industry Collaboration and New Partnerships

Alongside the announcement, DLD has urged developers and brokerage firms—particularly those yet to engage in earlier phases of the programme—to actively contribute to its growth. These industry players are being invited to present ideas and initiatives that support the programme's objectives. The department stressed the importance of this public-private partnership, which is essential in cultivating a resilient and inclusive real estate ecosystem. Through this collaboration, the programme aims to unlock new opportunities for training, employment, and industry innovation.

Impressive Growth and Training Milestones Achieved

The initiative has already exceeded expectations, with the number of qualified Emirati brokers reaching over 180% of the annual target. This success has been fueled by a series of comprehensive training modules conducted in collaboration with accredited academic institutions. Upon completion of the required courses, participants are issued a professional real estate broker card that remains valid for three years, authorising them to practice within Dubai’s legal framework. Since its inception, the programme has facilitated transactions exceeding AED 500 million and has seen the licensing of 231 new real estate brokerage companies.

Strengthening Emiratisation Through Strategic Alliances

In its pursuit of fostering deeper institutional collaboration, DLD has hosted over ten dedicated meetings with 71 strategic partners across various segments of the property sector. These engagements included real estate developers, brokerage firms, and training institutes, forming a comprehensive network designed to expand career pathways and enhance the professional development of Emirati talent. This growing coalition plays a vital role in strengthening Emiratisation efforts and establishing a unified real estate workforce.

New Incentives to Promote Emirati Employment

To further incentivize firms, DLD is set to introduce a reward-based points system exclusively for brokerage companies that hire Emirati professionals. These firms will earn additional points under DLD’s evaluation metrics, which could significantly improve their standing in the official ranking system. This move is expected to elevate their competitiveness in the market while encouraging broader adoption of the Emiratisation agenda.

Aligning with Dubai Social Agenda 2033

The Dubai Real Estate Broker Programme is closely aligned with the Dubai Social Agenda 2033 and represents one of its key developmental pillars. It is designed to empower Emiratis by granting them access to structured training and certification, while also providing a dedicated licence known as the ‘National Broker’ credential. The programme sets aside a portion of new real estate projects for licensed participants and supports their integration into established brokerage firms, thereby widening their career prospects.

Building a New Generation of Skilled Emirati Brokers

At its core, the programme is committed to nurturing a new generation of Emirati brokers who meet the highest professional standards. By doing so, it supports Dubai’s ambitions of maintaining its global leadership in real estate investment and market sustainability. The initiative also sets a clear target of increasing Emirati representation in real estate brokerage to 15% over the next three years, underlining the government’s resolve to bring national talent into vital economic sectors.

A Vision for the Future of Emirati Youth

The continued growth of the Dubai Real Estate Broker Programme is a testament to its success in opening new doors for young Emiratis. By equipping them with essential skills, training, and opportunities, the initiative is enabling national talent to compete and thrive in a competitive market. This aligns seamlessly with Dubai’s broader economic development goals and reflects a long-term vision of inclusive, innovation-led growth for the Emirati workforce.