UAE Conglomerate Expands with New Creative Marketing Agency

Easa Saleh Al Gurg Group (ESAG), a renowned and long-established family-owned conglomerate in the UAE, is excited to announce the launch of Born28, its 28th company. This marks a new chapter in the Group's impressive portfolio of market-leading businesses. Born28 is a dynamic creative marketing agency, specializing in digital innovation and strategic communication.

Born28: A New Era in Digital Marketing

Led by CEO Alyza Beg, Born28 is set to revolutionize the digital marketing space by providing tailored creative solutions for brands aiming to enhance their digital presence. The agency's approach is designed to meet the growing demand for personalized and impactful digital marketing strategies in a world that increasingly prioritizes online engagement. Born28 has already attracted a diverse range of clients, including luxury retail, government, and education sectors, demonstrating its ability to deliver powerful campaigns across various industries.

Creativity, Collaboration, and Technology at the Core

Born28’s core values of creativity, collaboration, and technological innovation will be central to its mission. The agency plans to support clients in multiple sectors, utilizing its parent company's strong legacy of excellence and trust to drive meaningful results. By combining cutting-edge technology with creative strategies, Born28 aims to help businesses thrive in an ever-evolving digital landscape.

Alyza Beg, CEO of Born28, expressed her enthusiasm about the launch, stating: “Born28 represents a bold step forward in how creative marketing meets the digital age. As part of the Easa Saleh Al Gurg Group, we are proud to combine the Group’s trusted reputation with cutting-edge marketing solutions. Our purpose is to empower brands to not only meet the challenges of today’s digital-first marketplace but to thrive in it. With our exceptional team and inspiring clients, Born28 is ready to leave its mark as a transformative force in the marketing landscape.”

ESAG's Legacy of Innovation and Trust

Since its founding in 1960, ESAG has consistently demonstrated its commitment to innovation and trust. The Group has partnered with leading global and regional brands across a wide array of industries. The introduction of Born28 highlights ESAG's ongoing dedication to adapting to market trends while upholding its core values of excellence and integrity. This new venture is a testament to the Group's forward-thinking approach and its continued investment in future growth.