Euro Motors & Positive Zero Partner for Solar Energy

Euro Motors, the luxury automotive division of Alzayani Investments Group, has entered into a long-term renewable energy partnership with Positive Zero—the Middle East’s leading provider of decarbonization and on-site solar power solutions.

Solar Project to Power Sitra Facility with Clean Energy

As part of the agreement, a solar rooftop and carport system will be installed at Euro Motors’ site in Sitra. Once completed, the solar installation is projected to have a total capacity of 2.7 megawatts peak (MWp) and generate approximately 4.7 gigawatt-hours (GWh) of clean electricity annually—enough to meet the energy needs of around 654 homes each year.

Significant Carbon Reduction Over 25-Year Agreement

The 25-year project is expected to significantly reduce Euro Motors’ carbon footprint, cutting over 3,100 tons of greenhouse gas emissions annually. To put that into perspective, it would take the planting and growth of nearly 52,000 trees over a decade to offset the same amount of carbon.

Euro Motors and Alzayani Group’s Continued Commitment to Innovation

Euro Motors represents prestigious automotive brands including BMW, Rolls Royce, Ferrari, Maserati, Land Rover, Jaguar, and MINI in Bahrain. The agreement underscores the wider commitment of its parent company, Alzayani Investments Group, which operates a broad portfolio across multiple sectors, to sustainability and forward-thinking investment.

Positive Zero to Oversee Complete Project Lifecycle

Positive Zero will be responsible for the full lifecycle of the solar project—from design and financing to construction, operation, and maintenance—allowing Euro Motors to maximize both the environmental and financial benefits of clean energy without the burden of infrastructure management.

Key Stakeholders Attend Signing Ceremony

The partnership was formalized in the presence of several high-ranking representatives, including Mohammed Abdulghaffar Hussain (Chairman, Positive Zero), David Auriau (CEO, Positive Zero), Laurent Longuet (CEO of SirajPower, a Positive Zero subsidiary), Rashid Zayed Alzayani (Managing Director, Euro Motors), Richard Gough (General Manager, Euro Motors), Rashed Hamed Alzayani (Managing Director, Midal Solar), and Khalid A. Latif (CEO, Midal Solar).

Discussing the new agreement, Rashid Z. Alzayani, Euro Motors, Managing Director, said, “We’re proud to launch this major new sustainability project with Positive Zero, which sets a new benchmark for Bahrain’s automotive sector. As the industry itself changes, we too must find novel and intelligent ways to give back to the environment. We fully support the government’s National Energy Strategy, as we reduce emissions and head towards net-zero by 2060.”

David Auriau, CEO, Positive Zero, said, “We are excited to collaborate with Euro Motors in decarbonizing their facilities. Our onsite solar infrastructure solutions will reduce Euro Motor’s operational costs and carbon footprint, setting a new benchmark for sustainability in the automotive Industry. With the support of Alzayani Investments, we look forward to further exploring our decarbonization-as-a-service offering across its businesses to accelerate the Group’s and the Kingdom’s clean energy transition.”

Speaking on behalf of Midal Solar (a subsidiary of Midal Cables), the Engineering, Procurement and Construction (EPC) contractor for the project, Managing Director Rashed Hamed Alzayani commented, “This initiative stands as a testament to the growing commitment of the Kingdom’s companies to integrate sustainable practices into their core operations. We are honoured to serve as the EPC partner for this landmark project, and we look forward to leveraging our technical expertise to deliver a cutting-edge Tier-1 solar energy solution that advances both environmental responsibility and long-term economic value. With a proven track record of delivering over 7.2 MWp of solar projects across the Kingdom, Midal Solar continues to play a leading role in the transition to clean energy, helping to reduce thousands of tons of CO₂ emissions each year. Our involvement in this project reflects our dedication to driving innovation, delivering impact, and supporting the Kingdom’s sustainability goals.”