Positive Zero, the Middle East’s foremost provider of decarbonization and energy transition solutions, has reported unprecedented expansion over the past year. Since partnering with global asset management giant BlackRock in December 2023, the company has achieved a twofold increase in earnings and has nearly tripled its capital expenditure on projects. This rapid growth has fuelled a significant boost in solar power generation, with 43 new distributed solar projects launched across the GCC region in 2024.
Expanding Renewable Energy Across the Region
Looking ahead to 2025, Positive Zero expects to drive further expansion in decentralized infrastructure across Saudi Arabia, the United Arab Emirates, Bahrain, and Oman. As businesses and industries across the region intensify their focus on reducing carbon emissions and operational costs, the demand for renewable energy and decarbonization solutions continues to rise.
“Market dynamics are changing and many businesses have identified sustainability targets that align with national government Net Zero agendas. The private sector has a key role to play in decarbonization through the implementation of renewables, energy efficiency and electrification. To support this, we are deploying capital to rapidly scale clean energy projects across the region and provide the necessary financing to ensure that decarbonization is both practical and affordable for businesses,” said David Auriau, Co-Founder and CEO at Positive Zero.
A Unified Approach to Clean Energy
Over the past year, Positive Zero has integrated three major clean energy pioneers—SirajPower, a leader in distributed solar power; Taka Solutions, a specialist in energy efficiency; and Hypr Energy, a trailblazer in electric mobility—into a single entity. This comprehensive approach, branded as ‘Decarbonization-as-a-Service,’ provides businesses with a suite of sustainable solutions. These offerings include solar rooftops and carports, hybrid energy systems, energy efficiency management, battery storage, electric fleet management, and charging infrastructure. Additionally, Positive Zero offers flexible financing models, enabling businesses to adopt these solutions without upfront capital investment.
Strengthening Local Talent and Operations
Positive Zero’s rapid expansion has also been reflected in its growing workforce. The company recently inaugurated new offices in Riyadh, Saudi Arabia, and Manama, Bahrain, bringing in local talent to spearhead regional initiatives. Over the last six months alone, its diverse team across the UAE, Saudi Arabia, and Bahrain has grown significantly, now exceeding 150 employees.
Mohammed Abdulghaffar Hussain, Co-Founder and Chairman of Positive Zero said, “Businesses like Amazon, Tesla, Netflix and Airbnb all started as challengers, disrupting long-standing business models. Government and business leaders in the Middle East understand that we must change the way energy is generated and consumed, to be sustainable and economically competitive. Our business model clearly aligns with those goals and with robust financial backing, we are well positioned to take advantage in 2025 and beyond.”
Driving Regional Sustainability Goals
Through its innovative business model, Positive Zero is actively contributing to the region's sustainability visions. The company aligns with key national strategies, including the UAE’s Net Zero 2050 Strategy, the Saudi Green Initiative, the Bahrain National Energy Strategy, and Oman’s National Net Zero 2050 plan.
Massive Carbon Emission Reductions
In 2024 alone, Positive Zero’s initiatives—including solar power installations, energy efficiency programs, energy storage projects, fleet electrification, and clean charging infrastructure—helped reduce carbon dioxide emissions by more than 250,000 tons. This reduction is equivalent to the carbon absorption capacity of four million trees over ten years, reinforcing the company’s commitment to a sustainable future.
Comments